iGreen Gadgets x MyPlant & Garden 2024

MyPlant & Garden: the meeting place for nurserymen and floriculturists

In the heart of Rho Fiera, a vibrant and fragrant floral world that brought together flower and plant enthusiasts from around the world. In the 2024 edition of MyPlant & Garden, the most important professional fair for horticulture, gardening, and landscaping in Italy, we recently participated as exhibitors. This event provided a unique opportunity to connect with flower experts, gardening enthusiasts, and, more broadly, botanical beauty lovers. Through vivid colors and enveloping fragrances, we were able to share our vision and ideas with equally passionate individuals.

A well-curated and colorful booth

The weeks leading up to the fair were intense from a logistical standpoint. The desire to make a good impression and leave a mark on visitors was strong. That’s why care and attention to detail were needed in preparing our exhibition space, which would become our business card to attract the attention of the curious and potential customers. From choosing the gadgets to bring to the fair to the booth’s composition, every element was selected to reflect our commitment to the environment and the floral world. Speaking of business cards, our plantable business cards were among the products that were most successful at the fair. Made with a special paper containing seeds that can be planted after use, these business cards will give life to colorful wildflowers!

The Vibrant Atmosphere

MyPlant & Garden had a vibrant atmosphere. Colorful booths, enveloping fragrances, and the palpable joy of everyone who shared the same passion for flowers and plants made the event an unforgettable experience. Visitors, from expert gardeners to simple flower lovers, created a diverse audience eager to explore the wonders of the floral kingdom.

The most rewarding part was the opportunity to interact directly with a knowledgeable and interested audience. Enthusiastic questions about plant care and the functioning of our gadgets provided opportunities for discussion and advice for mutual improvement. Every visitor became an ally in our botanical journey, joining us in celebrating natural beauty and the need to promote green and eco-sustainable concepts.

Anticipating New Trends

Participating in MyPlant & Garden also allowed us to discover the latest trends in the world of flowers and nurseries. From the most exotic varieties to innovative cultivation and irrigation techniques, we had the opportunity to learn a lot from other protagonists of the fair. Sharing knowledge with other exhibitors created a collaborative and confrontational environment, where learning and sharing success stories were central themes. All this knowledge will certainly be a treasure for us and a source of inspiration for new gadgets and new customizable and green solutions.

A Successful Edition

Our first participation in MyPlant & Garden therefore ended with a decidedly positive balance; a meaningful experience that left a seed of optimism in each of us. In addition to the opportunity to promote some of our products, we built important connections with a passionate community and drew new inspiration from the vast world of botany. MyPlant & Garden was for us a journey of discovery, to share and celebrate the love for flowers that unites us all.